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消费者绿色蔬菜消费行为的实证研究 被引量:64

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摘要 本文以问卷调查搜集的数据为基础,分析了当前我国城市居民绿色蔬菜的消费意识、消费行为特征以及影响绿色蔬菜消费行为的各种因素。指出我国城市居民在绿色蔬菜消费行为上的明显分化现象,建立了居民绿色蔬菜购买行为决策模型。最后就绿色蔬菜的推广普及提出了相关建议。
出处 《农业经济问题》 CSSCI 北大核心 2006年第6期73-78,共6页 Issues in Agricultural Economy
基金 国家自然科学基金(编号:70473027) 教育部青年教师奖励计划(TRAPOYT)资助
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