摘要
竞争优势理论研究在范围上可分为企业、产业和地区、国家三个层面或三种视角;在内容上包括内涵和来源两大核心问题。文章通过文献研究的内容分析方法,对企业竞争优势理论进行回顾和归纳,以期概括该领域的研究脉络并讨论今后可能的发展方向。
The theory of competitive advantage gains its position in three levels of business, industry and region as well as state since more than 20 years. It focuses on the two core issues: its intension & its sources. This paper probes the origin and development of competitive advantage of enterprise, finding out the main subject and perspectives in this field.
出处
《华东经济管理》
2006年第6期92-94,共3页
East China Economic Management
关键词
比较优势
企业
竞争优势
comparative advantage
enterprise
competitive advantage