摘要
名牌商品在其分销过程中往往会遭遇恶性窜货现象,本文在分析名牌商品分销渠道中恶性窜货的成因的基础上,着重探讨如何对其进行防治。
To a famous brand, the phenomenon of invading other markets by illegal means is always a headache. Based on the analysis of its causes, this paper mainly discusses how to deal with it.
出处
《湖南工业职业技术学院学报》
2006年第2期48-49,共2页
Journal of Hunan Industry Polytechnic
关键词
恶性窜货
成因
措施
invading other markets by illegal means
cause
measure
