湖南红色旅游开发创新研究

An Innovating Study on the Red-Tourism Development in Hunan Province

红色旅游是我国一项新型旅游产品,发展势头迅猛。湖南省红色旅游的发展初具规模、品牌突出、基础较好,发展潜力很大。可以从组织空间结构、旅游精品体系、展示手段和形式、资源整合、区域合作、宣传促销、资源保护等方面,开辟出一条湖南省红色旅游开发的创新之路,以充分发掘我省旅游开发潜力。

Red- tourism is a new tourism product in China, and it develops rapidly. The red- tourism in Hunan Province is of certain scale, outstanding brand, better foundation and great potentialities. This paper suggests an innovating thinking of red- tourism development in planning the organization space structure, cultivating the tourism quality goods system, innovating the show means and forms, strengthening the resources conformity, paring attention to the inter- regional cooperation, strengthening the marketing and enhancing the protecting resources in Hunan Province.