1Dalgic, T. (1998) . Dissemination of market orientation in Europe. A conceptual and historical evaluation[J], International Marketing Review, 15 (1). 45-60.
2Narver, J.C. and Slater, S.F. (1990) , "The effect of a market orientation on business profitability [J]. Journal of Marketing, Vol. 54, October, Pp. 20-35.
3Gumport, P. (2000) . Academic restructuring: Organizational change and institutional imperatives[J] . Higher Education, 39, Pp67-91.
4汤尧.教育市场导向探讨与省思—市场模型建立与研究.教育研究资讯,1997,(5):3-3.
5Levy, S.J. (2002). Revisiting the Marketing Domain [M], European Journal of Marketing, Vol. 36,N. 3, Pp. 299-304.
6Hamilton, D. (1976) . Curriculum evaluation[ M ] . London : Open Books.
7Duignan, P. (1988) . School-based Curriculum Development: Myth or Reality? [J] Australian Educational Researcher. 15 (4), Pp. 9-21.
8Massy, William. (1997) . Life on the Wired Campus: How Information Technology Will Shape Institutional Futures. In The Learning Revolution [M ], Diana Oblinger and Sean Rush, editors. Anker Publishing, Bolton, MA.
