都市类报纸如何克服发展弊端

Overcoming the Disadvantages of Developing Metropolitan Newspapers

目前,都市类报纸发展速度很快,然而在发展过程中,这些都市类报纸却出现了新闻同质性、低俗化、导向性不明确等弊端。文章通过对都市报特点及这些弊端的分析,提出了在报业竞争日益激烈的今天,都市类报纸如何改进和提高及克服这些弊端,以在同行竞争中争得一席之地的建议。

With the quick development of metropolitan newspapers, there appeared in them unconsciously such momentary defects as homogeneity, inferiority and disorientation, which are characteristic of these newspapers while developing. The article makes a detailed analysis on these disadvantages and comes up with some solutions which are expected to overcome the exsting problems and make a place in similar media.