大学生就业市场的营销问题

Marketing Question of University Student's Careers Market

随着我国经济的快速发展,市场营销学的理念也逐渐为人们所熟知并加以有效利用,各种优秀的营销案例俯拾皆是。可以说在商场上市场营销学的应用的成功与否直接影响到一个企业的发展前景。然而笔者认为市场营销学不仅应局限于商业上的用途,在竞争日趋激烈的高校毕业生就业市场中,市场营销学知识的合理利用将有助于提高毕业生就业的机率。因此,要从毕业生、高校、政府三点着手,将市场营销学理念应用于实践中。

Along with rapid economic development, marketing concepts have gradually be to the well-known and effective use of various outstanding marketing cases abound, It can be said that in business marketing applications directly affects the success of a business development prospects. But I think that marketing should not only confined to commercial uses, the graduates from institutions of higher learning in an increasingly competitive employment market, marketing knowledge will help to improve the rational use of graduate employment rate. Therefore, it is necessary to graduates, colleges, and government to apply marketing concepts to practice.