企业危机管理探析

An Analysis of Enterprises' Crisis Management

本文通过对危机管理案例的分析,在正确认识企业危机的基础上,提出企业危机处理的原则及一般程序,为企业化危机为商机提供参考。

By analyzing the example of enterprise＇ s crisis management, based on the correct understanding about the emterprise crisis, this paper brings forward the crisis disposal procedure and the scientific crisis disposal procedure in order to help enterprises benefiting from turning crisis disposal procedure in order to help enterprises benefiting from turning crisis into commercialized opportunity.