摘要
从打造精品专业开始,真正办出高职特色,是提高学校整体办学质量,提升学生就业竞争力的必由之路。作为国家精品专业建设项目,经过几年的教学改革实践,市场营销专业建设取得了长足的发展,在教学工作与专业发展方面形成一定特色,为高职高专专业建设提供借鉴。
The building of features as the school characteristics is to promote the whole teaching qualities, and strengthen the compactions of employment. The features of marketing professional during several years of practices , has got good progress. The summary of teaching experience and features can provide a model mode for others.
出处
《贵州商业高等专科学校学报》
2006年第3期47-49,共3页
Journal of Guizhou Commercial College
关键词
高职
市场营销
精品专业
特色
Vocational high schools
Marketing
Fine professional
Building features
