摘要
将标志设计建立在本国家、民族文化底蕴之上,是现代标志设计的重要思考路径。借助传统造型、哲理资源,将会使主题得到更为明确和特色化的彰显。本分析了民族文化在标志设计中的价值,并进而从形、意、神3个方面探寻了民族文化在标志设计中的应用思路。
Building logo design on the national culture is an important thinking trail of modem logo design. By the traditional forms and philosophy resources, themes is exhibited more clear and characteristics. This article analyzed the value of the national culture in logo design, and then explored the application of the national culture from shape, meaning and spirit.
出处
《包装工程》
CAS
CSCD
北大核心
2006年第4期245-247,共3页
Packaging Engineering
关键词
标志设计
民族情感
民族文化
logo design
national affection
national culture
