摘要
随着市场竞争的加剧和信息技术的发展,竞争情报正受到越来越大的关注,而竞争情报系统绩效评价作为竞争情报的必备环节,在竞争情报过程中起着举足轻重的作用,对研究竞争情报系统绩效评价具有重要的意义。
With the acceleration of market competition and the development of information technology, competitive intelligence is getting more important. Competitive intelligence system performance evaluation is a necessary sector and phys an important role in competitive intelligence process.So the study of competitive intelligence system pefformance evaluation will prove of great importance.
出处
《商业研究》
北大核心
2006年第16期68-71,共4页
Commercial Research
关键词
竞争情报
绩效评价
指标体系
competitive intelligence
performance evaluation
indicator system
