浅谈广告的把关途径——由一则化妆品广告诉讼风波说起

On How to Ensure the Objectivity of Ads

目前,虚假广告泛滥成灾,给人们的工作和生活造成了巨大危害。如何治理和整顿虚假广告是当前亟待解决的一个重大问题。我们应从广告法律、广告明星代言人、广告刊播程序和消费者四个角度解析广告的把关人,减少直至杜绝虚假广告,维护社会经济秩序的稳定。

Nowadays, many false ads do great harm to the people. It＇s a big problem to administer and reorganize such ads. This article detailedly discusses how to reduce and put an end to false ads and keep the proper order of society.