商务谈判的跨文化交际

Cross-cultural Communication in Business Negotiation

在国际商务谈判中,文化因素对谈判的结果有很大影响。我们要明确国际商务谈判中需要考虑的文化因素,对比东西方文化因素的差异,研究在国际谈判中克服跨文化障碍的策略。

In international business negotiations, culture has a significant impact upon negotiation. Through the paper, the author analyzes and contrasts the culture differences in business negotiations and suggests some strategies in handling the conflicts.