浅析洛阳牡丹花会长盛不衰的原因

Brief Analysis of the Prosperous Reasons of Luoyang Peony Show

在全国大部分旅游节会状况不佳的情况下,洛阳牡丹花会却成功举办了20多届。九朝古都的厚重底蕴、牡丹文化的独特魅力、花会活动的丰富多彩、科学的发展模式、成功的宣传策略是牡丹花会长盛不衰的重要因素。

In the condition which is not good of national majority of traveling fastival, Luoyang peony show has been succeessfully conducted more than 20 sessions. The imporant factors are that the ancient capital the sincere inside story, peony culture unique charm, Flower show activity richly colorful, scientific development pattern, the success propaganda promotion were the flower show prosperous important attribute.