摘要
随着互联网的进一步发展和普及,E-mail营销越来越成为商家进行营销的一个重要手段,但是E-mail营销的发展现状却并不容人乐观。因此,研究E-mail营销的策略应是商家的首要选择。
With the development and popularity of Internet, E - mail marketing is becoming an important approach to marketing in businesses, but the current situation of the development of E - mail marketing is not satisfactory. Therefore, studying the strategies of E - mail marketing should be the priority of businesses.
出处
《安阳工学院学报》
2006年第1期87-89,共3页
Journal of Anyang Institute of Technology
关键词
E-MAIL营销
许可营销
病毒
技术
E-mail marketing
franchise marketing
bacteria
technology