摘要
网络组织是介于企业和市场之间的一种治理形式.从博弈的视角看,网络中的企业同时参与经济交易域和社会交换域的联合博弈,网络社会资本的存在放松了经济交易域的约束条件,联合博弈模型对网络中的企业行为提供了一个新的分析框架.从企业进行跨域协调的目标函数看,企业生产性能力和网络治理能力的搭配要与经济要素和社会资本对企业成长的重要性程度一致,最后给出了管理含义.
Networks organization is one type of governing mechanisms between firms and marketing. In the views of the gaming theories, firms in networks participate in both economic transaction games and social exchanges games at the same time. Social capital in networks releases the constraints in the economic transaction games. A new coordinated games model is constructed to explain the firm＇s behaviors in networks. In analyzing the objective functions of a firm＇s cross-domain coordination, we draw a conclusion that the investments a firm makes in productive capabilities and in networks governance capabilities must be in accordance with the contribution ot economic factors and social capital in the firm＇s growths. Management implication is given at the end.
出处
《山东大学学报（工学版）》
CAS
2006年第4期60-64,共5页
Journal of Shandong University（Engineering Science）
关键词
网络治理
联合博弈
模型
networks governance
coordinated gaming
model
