摘要
施秉城和镇远城作为贵州舞阳河国家级风景名胜区内的两个重要的旅游城市,缺少有效的区域旅游联动,通过对两地旅游资源秉赋、区位条件、市场状态、形象定位、产品开发策略等方面的分析表明,两地加强合作可以实现区域旅游品牌的打造,实现区域旅游开发利益的最大化。
Shibing town and Zhenyuan town are the two important tourist towns, but they lack coordinate action in effective regional tourism. Through the analysis of the tourist resources, regional conditions, market situations, image positions and product development, the two towns should strengthen cooperation so as to gain the greatest interests from the regional tourist development.
关键词
施秉
镇远
舞阳河
旅游城市
旅游区域合作
合作途径
Shibing
Zhenyuan
the Wuyang River
tourist regional cooperation
ways of cooperation
