摘要
分析了数字产品的物理特征以及经济学特征。基于对这些特征的分析，提出了易与市场对接的多重定价策略。
Introducing the concept and types of the digital products, the physical and economic characteristics of digital products are analyzed. Based on the analysis of these characteristics, the tactics of multiple prices which are fit for the market are provided.
出处
《平原大学学报》
2006年第5期8-10,共3页
Journal of Pingyuan University
关键词
数字产品
物理特征
经济学特征
多重定价
digital product
physical characteristic
economics characteristic
multiple prices
