游乐园发展初探及其经营管理的分析研究

A Discussion on the Development and Management of Amusement Parks

21世纪,人类进入了一个休闲的时代。作为人们重要的休闲放松方式,游乐渐渐成为首选,由此带动了游乐园迅速广泛的发展。本文对游乐园的特征进行深度的研究,同时分析了游乐园最重要的开发依据——客源市场,最后探讨了游乐园经营管理的几个重点内容,以期能对我国游乐园的开发经营者有所裨益。

The paper discusses the characteristics of amusement parks and analyzes the important evidence of the amusement park exploitation, i.e. the tourist market. Finally it discusses some main issues in the management of amusement parks in the hope of helping the managers of amusement parks.