CEO手里的水晶球

Strategic Risk Management:How to counter the biggest risks

阿里巴GCEO马云曾说，真正让他担心的问题，不是眼前看得见的阻碍，而是那些隐性的、无声的、不知藏在公司什么角落里的风险，就像是肿瘤细胞，不知道它是否会演变成危及公司存亡的癌症。

Strategic risks are the biggest risks that threaten a business.If CEOs all had a crystal ball,they would certainly use it to identify stra- tegic risks that could disrupt or destroy the company.Through learning to anticipate and manage these threats systematically,CEOs can turn these risks into growth opportunities.