摘要
在经济全球化的背景下,打造集群品牌是我国发展产业集群的一条必由之路。论述了实施产业集群品牌战略在区域经济发展中的作用,并提出了实施产业集群品牌战略的发展思路。
Under the development of economic globalization, to cultivate the brand of cluster will be an accessible path if China wants to develop industrial cluster. The article expounded the function of conducting industrial cluster brand strategy in regional economy development ,and put forward some approaches to carry it out.
出处
《科技创业月刊》
2006年第10期3-4,共2页
Journal of Entrepreneurship in Science & Technology
关键词
产业集群
品牌战略
区域经济
竞争力
industrial cluster, brand strategy, regional economy, competitiveness
