摘要
反术、造型、品牌等都能增加汽车的销量，但最重要的因素是成本。如果在成本上没有竞争力，那么在其他方面投入的开发也就毫无用处。因此，供应链的竞争五非常关键。
这就是说，在规划、采购、制造、物流和退货等每一个环节都必须做好。对这些环节越重视，就越有助于加强企业的基础。
Technology, styling, branding all help sell cars, but the most important factor is cost. Unless you compete on cost, your development work on other aspects of the product go towaste.
Having a competitive supply chain is critical. That means getting the planning, sourcing, manufacturing, logistics and returns right. The more attention you pay, the greater the effect on your bottom line.
