摘要
随着我国市场经济的发展壮大,营销工作对许多营销专业和非营销专业的大学毕业生越来越富有挑战性和吸引力。那么,如何使自己成为优秀的营销人员呢?本文将对优秀营销人员的必备素质进行探讨分析。
With the development of our country's market economy, marketing job becomes more and more challenging and attractive to coUege graduates majoring in marketing and non-marketing programs. Then how to make yourself an exceUent marketing personnel? This paper will make a probe into the puality of an exceUent talent.
出处
《西昌学院学报(社会科学版)》
2005年第3期77-80,共4页
Journal of Xichang University:Social Science Edition
关键词
营销人员
素质
Marketing Personnel
Qualities