以读者为本 创服务品牌——论网络时代图书馆读者服务

Be Reader-centred to Build the Service Brand——On the Service to the Readers Offered by the Library in Internet Age

从塑造服务品牌是图书馆生存和发展的需要入手,指出网络时代创建优质、高效的图书馆读者服务品牌的重要性,并论述了图书馆打造服务品牌所应达到的目标及相关策略。

The essay elaborates excellent service is a necessity for the existence and development of the library, emphasizes the importance of establishing a high-quality and high-efficiency library with service brand to the readers,and expounds the goal in achieving a brand service and the strategies concerned.