摘要
多元化经营是现代企业的一个重要发展途径。综观当今企业的多元化经营活动,成败得失的案例比比皆是,学术界、企业界围绕多元化的争论也一直没有停止。本文试图从定量和定性两个方面,从投资和经营管理两个角度,来分析和分解企业多元化的风险,以期这种分析会给企业的多元化实践带来建设性的思考和探索。
Business diversification is an important developing method. About this method, many stories of success and of failure bring endless and heated discussion in both academic field and enterprise world. Based on qualitative with quantitative ways and angle of investment &. management as well, this paper analyzes and resolves risks of business diversification. This may be instrumental for enterprises'practice of business diversification.
出处
《衡阳师范学院学报》
2006年第5期75-78,共4页
Journal of Hengyang Normal University
关键词
多元化经营
投资风险
管理风险
business diversification
investment risk
management risk