公司多元化战略及其问题研究

Research on Company’s Diversification Strategy and Its Related Problems

多元化战略被业界广泛采纳,但实施的效果却有明显差异。因此,企业必须注重协同效应,注重做好主业,通过核心能力的延伸与拓展使多元化战略取得明显成效。

Diversification strategy is now broadly adopted byenterprises, but the results are obviously differences. Therefore, enterprises must focus on synergies and its main industry, through the extension and expansion of core capabilities, diversification strategy will achieved a remarkable success.