关于我国高校篮球赛事传播的若干思考

Study on Communication of Basketball Games in Colleges

运用传播学的基本原理,分析了我国高校篮球赛事传播的内容与途径以及当前传播的状况,提出一些建议,希望能为高校有关部门进行篮球赛事的传播与发展高校篮球运动提供参考。

By using the basic principle of communication, this article analyzes the content, ways and present communication situation of basketball games in colleges of China. At the end, ti gives some suggestions, in the hope of supplying references for relating organizations in colleges to spread and develop basketball games.