体验经济与“农家乐”可持续发展问题研究

Study on the Sustainable Development of Experience Economy and Farm Tourism

虽然“农家乐”的开发运营推动了当地经济的发展,但就其本身发展来说还存在许多问题,在体验经济背景下,“农家乐”必须走可持续发展之路,要加大政府监管和扶持力度,坚持“农家乐”与“生态旅游区”配套开发原则,采取“集体管理、分散经营”的模式,注重品牌建设。

Although the development operation of farm tourism impelled the local economy development, from the development of itself, there are these many problems. Under the background of experience economy, farm tourism must abide by the road of sustainable development, and enlarge government＇s supervision and support, persist in the coordinated development principle of farm tourism and the ecotourism area, adopt the pattern of the collective management and the dispersion management, and pay attention to construct brand.