红色旅游地客源市场结构研究——以皖南事变烈士陵园为例

Study on the Characters of Red Tourist Market Structure——A Case Study of Wannan Event Martyr Cemetery

红色旅游市场是一种特殊类型的旅游市场,在当前大力发展红色旅游的背景下,深入分析红色旅游市场特征,有利于推进红色旅游的可持续发展.文章利用安徽泾县皖南事变烈士陵园2000-2003年国内游客的统计资料,分析了红色旅游市场的时间结构、空间结构、旅游者类型结构特征.结果表明,与其它类型的旅游地一样,红色旅游地的发展同样受到与客源地的空间距离、客源地的经济水平及旅游地知名度的影响.

The market of red tourism is of special kind. Under the background of the prominent development of red tourism, going deep into the tourist market＇s characters can boost the sustainable development of red tourism. This paper analyses the change of tourists with time, spatial distribution, tourist style structure of red tourism market by using the domestic tourist market＇ s statistic datum from 2000 to 2003 of Wannan event martyr cemetery in Jingxian county of Anhui Province. The results indicate that the development of red tourism is also related to the spatial distance between tourism resort and destination, economic level and its＇ notability.