摘要
运用文献资料法、观察法、逻辑分析法等,对我国电视体育栏目的表现形态及发展趋势进行研究。分析了我国电视体育栏目的主要表现形态:体育赛事现场直播;电视体育新闻栏目;电视体育评论栏目;电视体育杂志栏目等。揭示我国电视体育栏目的发展趋势:新闻本位意识回归;受众意识日益突出;娱乐化趋势日益明显;专业化趋势日益加强。
The methods of literature, observation, logical analysis etc. were used to do research on the expressing form and developmental trend of TV sports columns in China, It analyzed the main expressing form of TV sports columns in our country, such as live sports competitions of TV, TV sports news column, TV sports comment column, TV sports magazine column and so on, and revealed the following developmental trend of China＇ s TV sports columns： the department consciousness ofnewscarne back, the consciousness of accepters was increasingl Y emphasized, recreationalized tendency was getting obcious day by day and professionalized tendency was steadily strengthened.
出处
《上海体育学院学报》
CSSCI
北大核心
2006年第6期81-85,共5页
Journal of Shanghai University of Sport
基金
上海市重点学科建设资助项目(Y0901)
关键词
中国
电视体育栏目
栏目形态
受众意识
娱乐化
专业化
发展趋势
China
TV sports columns
form of column
consciousness of accepters
recreationalization
professionalization
