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基于模糊综合评价的商务网站质量诊断 被引量:13

Research On Quality Diagnosis of Business Website Based on Fuzzy Comprehensive Evaluation
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摘要 高质量网站是企业成功开展电子商务的关键,如何确定影响网站质量的主要因素常常困扰着技术维护人员.鉴于商务网站的复杂性和质量评价的模糊性特点,提出了基于多属性多层次模糊综合评价模型的质量诊断方法,通过对国内某著名商务网站进行质量诊断的算例详细说明了诊断的步骤并验证了该方法的有效性,并讨论了质量评价和诊断系统实施和进一步提高评价结果客观性的方法. A hi-quality website is crucial to a company for a successful e-business. The technique maintainers are always faced with the problem how to locate the prime factors which affect the quality of the websites. In view of the complexity and fuzziness of business website, a quality diagnosis method based on the multi-attribute and multi-layer fuzzy comprehensive evaluation model including all the quality factors is proposed. A simple example of diagnosis on a famous domestic BtoC website shows the specific steps of this method and proves its validity. The process of quality evaluation and diagnosis system is illustrated and the approach of gaining higher objective diagnosis result is discussed.
出处 《数学的实践与认识》 CSCD 北大核心 2006年第10期73-78,共6页 Mathematics in Practice and Theory
基金 上海市自然科学基金(05ZR14091) 上海市基础研究重点(04JC14009) 东华大学科学技术发展基金(108-10-0044934)
关键词 电子商务 网站 质量诊断 模糊评价 electronic business website quality diagnosis fuzzy comprehensive evaluation
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