论影响信息消费的商品及服务因素——以网络信息商品及其服务为例

本文界定了信息商品及其服务的内涵。围绕信息商品及服务客体因素,从满足信息需求的效用价值论出发,论述了信息商品及其服务的质量、价格、替代品及本身固有的非消耗性与共享性等因素对信息消费的影响。重点阐述了信息内容商品、信息工具商品、信息服务商品的质量因素对信息消费的影响。

This article begins with the definition of information commodities and their service. Focusing on the information commodities and their consumers, this article discusses the essence of information commodities and the influence of their service quality, price, substitutes as well as their non-depletion and information-sharing characters on information consumption with special emphasis on the impact of the quality of information content, information tool and information service on information consumption.