摘要
“吉祥物一定要是动物吗？吉祥物一定要穿上衣服吗？吉祥物一定要叫圆圆吗？”
On the mascots collection of Beijing 2008 Olympic Games, the writers here hope to provide their ideas on mascot design by studying the success and failure of Chinese mascots in the past few decades, They have studied the mascots of several large-scale activities recently. Through the comparison and analyze, they found the deficiencies existing on the mascot design. The deficiencies are that the subject chosen are all stereotypes, expression technique is too simple and the form is inflexible, lack of appetency Companng with the successful cases of the fore;gn mascot design, the writers are trying to find out a viable solution for Chinese manet design
出处
《包装与设计》
2005年第3期76-80,共5页
Package & Design
