危机管理与企业核心能力建设

Crisis Management and Building of Core Competence of the Enterprise

进入21世纪,世界进入了经济全球化、知识经济和互联网经济的时代,这个时代环境的总体特征是震荡、突变、不确定性增强,这就给企业带来各种各样的危机,企业必须重视危机管理,才能实现企业的可持续发展。要管理好企业的危机,就必须明确企业危机产生的原因,文章认为企业的核心能力不强是企业危机产生的根本原因。在此基础上,文章提出要管理好企业的危机,就必须加强企业的预测能力、应变能力、文化能力和学习能力等核心能力的建设。

In 21 century, the world goes into the age of globalization, knowledge economy and Internet economy and the general leaturin of the age are great changes and increasing uneertainty, as has brought forward all kinds of crisis for enterprise. In order to sustainable development, the enterprise has to pay much attention to the crisis management. To manage crisis effectively, the causes of crisis must he clarified, The paper put forward the week core competence is the fundamental cause for enterprise crisis, Then it raises that to manage the crisis, the enterprise must strengthen the prediction ability, change ability, culture ability and learning ability.