当今广州市房地产开发企业的竞争要素及其战略导向

Current Competition Elements and Strategic Orientation of Guangzhou Real Estate Development Enterprises

总结了房地产开发市场的竞争状态 ,分析了当今开发企业的竞争要素和消费者需求特征 ,对开发企业应注意的战略导向做了一系列的建议。

This paper sums up the situation of today＇s Real Estate market, analyses current competition elements of Real Estate development enterprises and the character of GZ consumer, and puts forward a series of noticeable suggestions on strategic orientation for the development enterprises.