汉字图形标志应用的时代意义

Age Meaning of Chinese Character Logo Application

汉字图形标志具有深厚的文化底蕴,成为传递民族文化理念的最佳手段,创造中国民族风格的重要途径,展现中华民族文化的独特意境,成为文化传承与发展的新载体,有着独特的功能价值。汉字图形与标志融合的过程就是利用现代设计意识对汉字文化的传承与超越的过程。

There are profound cultural details in Chinese character logos. It becomes the best means to transmit national civilization. It is the important method to create national style. It open out national and special artistic conception and become fresh carrier of cultural development and heritage. The course of Chinese square character syncretizing with logo is the course of sending, holding, and exceeding with modern design consciousness.