摘要
人际关系网络是舆论人际传播的载体,利用小世界模型构建人际关系网络拓扑,以此为基础,通过设计个体的局部相互作用规则,引入个体心理因素和外界媒体影响,提出了利用计算机仿真建立舆论传播演化模型的基本思路。初步实现了我国某特定地区舆论传播模型,对该模型的构建过程进行了分析,为量化研究舆论传播这一复杂社会现象提供了有益的探索和思路。
Relationship network is a carrier of public opinion propagation. A relationship network topology based on small world model was built firstly. Then a basic computer simulation way of public opinion formation by designing individual's local interaction rules and introducing the influence of individual's psychology and mass media was proposed .At last, a public opinion spreading model in the special district of our country was designed and analyzed which provided a significant exploring method.
出处
《系统仿真学报》
EI
CAS
CSCD
北大核心
2006年第12期3608-3610,共3页
Journal of System Simulation
基金
国家863高技术计划(2004AA115120)
并获<新世纪优秀人才支持计划>资助
关键词
小世界网络
人际关系网络
舆论传播
计算机仿真
small world networks
relation network
public opinion propagation
computer simulation