应对与转变:新形势下企业战略的选择——“‘十一五’规划与企业经营战略研讨会”学术观点综述

Responding and Transforming: An Inevitable Choice for Enterprises Strategy in New Prevalence

本文概括了“十一五”规划对企业经营战略提出的新任务,以及企业战略管理研究的前沿理论和发展趋势,分析了企业经营战略转变的方向和理论研究的可循路径,指出在新形势下企业经营战略要应对环境变化、完成战略转变。

The paper studies on the new mission of 11th Five-year Plan to enterprises strategy, and the advanced theory and development current of enterprises strategy research. It also suggests the transforming direction of enterprises strategy and the feasible path for theory research. As a result, the enterprises strategy should respond to the change of environment in order to achieve the strategy transformation during the new prevalence.