基于体验经济时代的红色旅游体验模式构建

On Constructing "Revolutionary" Tourism Experiencing Mode Based on Experiencing Economic Period

由于红色旅游的开发方式过于简单化、程式化,很难对游客产生强烈吸引力,因此构建符合体验经济时代的红色旅游十分必要。在此过程中,应注意基础设施改善和市场的可进入性;注重红色旅游纪念品的开发;关注体验的双重性以及要合理把握红色旅游产品体验化价值,使体验和旅游完美结合,使红色旅游发展得更加红火。

The current mode of ＂revolutionary＂ tourism development is too simplified and stereotyped to be attractive to tourists. Therefore, it is of necessity to construct ＂revolutionary＂ tourism complying with experiencing economic period. During the process,attention should be paid to infrastructure improvement and market accessibility, souvenir development, balancing experiencing and traveling, and etc.