国际贸易的文化解读

The Cultural Interpretation of International Trade

文化是国际贸易中的重要内生要素,把握国际贸易需要从文化视角进行解读。商品是价值、使用价值和文化价值的统一体,国际贸易实质上也是商品文化价值的交换过程;文化差异是国际贸易产生的重要根源和依据;文化比较优势是推动国际贸易的增长和发展的现实动力。这一研究为我国新时期国际贸易的发展提供了新的视角和新的启示。

It is necessary to interpret international trade from cultural perspective because culture is an endogenous factor of international trade. This paper holds that commodity is a unity of value, use value and cultural value, and international trade is also an exchange process of the cultural value of commodity in nature; cultural diversity is an important source and basis of the origin of international trade; the comparative advantage of culture is the realistic power to promote the growth and development of international trade. The findings provide a new perspective and lesson for the development of international trade in new period： the subject of trade should pay much attention to the value of culture, enhance and improve the cultural quality of trading commodity, and establish proper cultural strategies so that the competitive power of international trade can be promoted.