对方言节目兴起的心理学分析

Psychology analysis to that the dialect program rises

方言节目的兴起作为近来一种备受关注的传播现象,其出现是有深刻的心理原因的,一方面,传播者出于竞争心理和贴近原则制作方言类节目,而节目的参与者则是出于一种亲和交往动机以及自我实现需要,最后,节目的受众则是因为一种求近心理而喜欢方言节目。

The rise of the dialect program has been regarded as a kind of spread phenomenon receiving much concern recently, it presents deep psychological reason, on one hand, the disseminator and presses close to the principle to make the dialect program out of the competition psychology, the motive and self-actualization needs that the participant of the program associates out of a kind of affinity, finally, the audiences of the program are becanse one kind is asked near and psychological and liking dialect program.