论银行保险的发展及动因

Study on the Development and Causes of Bank Insurance

银行保险是当今国际保险业的重要发展趋势。在欧洲,银行保险是保险产品的主要销售渠道,在亚洲,包括我国在内的一些国家银行保险的发展也初见端倪。全球金融自由化一体化的浪潮以及政府的激励都是银行保险得以迅速发展的动因。

Bank insurance is the most important trend of the international insurance industry. In Europe bank insurance is the main channel of insurance product selling, and the development of bank insurance in many Asian countries including China is faster and faster. Globe trend of financial freedom and integrity ,the impulse of the government are the causes of rapid development of bank insurance.