博弈论——企业管理的新视角

Game Theory,a New Vision for Enterprise Management

博弈论改写了微观经济学,而且正在对包括企业管理在内的众多领域产生着广泛而深远的影响。本文首先简要介绍了博弈论的基本概念和基本原理,论述了企业管理实质上就是企业内外各利益主体之间的博弈过程,提出了企业管理的不同境界,给出了改进企业管理、实现管理创新的博弈论逻辑框架,并从政策、体制、机制、流程等4个方面对管理创新进行了阐述。

As overwriting Game Theory has been making proifound implications to sectors and fields, including enterprise management. This paper introduces fundamentals and core concepts of Game Theory, discusses enterprise management as games among stakeholders of enterprises, both inside and outside. It addresses a spectrum of performances for enterprise management and gives a logic framework for improvements and renovations in management, in terms of policies, institutions, mechanisms and processes.