试论新华书店的知识管理

知识管理是在知识经济浪潮中产生的一种新兴的管理思潮与方法。在知识经济条件下,新华书店需要实施知识管理,以应对激烈的市场竞争。新华书店实施知识管理应该从以下几个方面着手:建立知识库、建立有效的学习机制、设置知识管理组织架构、形成有利于知识管理的企业文化。

Knowledge management is a rising management thought and method in the time of knowledge economy. In this time, Xinhua Bookstore needs to implement knowledge management in order to meet fierce competition of market head-on. Xinbua Bookstore can take the measures as follows： build knowledge database, establish effective learning mechanism, set up organization structure of knowledge management and form proper enterprise culture.