儒商与东亚文明

Conversation on Confucian Entrepreneurs

“儒商”是指关怀政治、参与社会、注重文化、具有儒家文化修养的“公共知识分子”,而儒商与东亚文明研究关注的是儒商与浙商、晋商、徽商、潮商等不同地域特色企业家的关系,“市场化冲突”中的诚信问题,儒商与家族企业,儒商在锻造成长过程中如何区分工具性价值和内在性价值等课题,以此发掘儒家精神是如何通过儒商走向经世致用,从而形成经由注重学习以实现创新的东亚文明的企业精神,并理解具有东亚特色的价值体系及其现代转化。

The Center for Confucian Entrepreneurs and East Asian Civilizations of Zhejiang University was established on October 25, 2006. The same day, twenty special guests as well as scholars of Zhejiang University had a heated discussion concerning Confucian entrepreneurs and East Asian civilizations at the Forum on Confucian Entrepreneurs organized by the Center. Four major topics were addressed： ＂Confucian entrepreneurs＂,＂ Confucian entrepreneurs and family business＂,＂ Confucian entrepreneurs and ＂ and the＂significance of the establishment of the Center and expectations for the Center＂. The entrepreneurial spirit embodied by Confucian entrepreneurs has attracted much attention in the world today. From the perspectives of Zhejiang, cultural China, East Asia and the world at large, the Center plans to do research into family business, the Confucian resource for entrepreneurial creativity, business ethics, management style with East Asian characteristics, Confucian education and learning organization, traditional culture and modern leadership, etc. and study Chinese entrepreneurs＇ selfdefinitions, public images, social functions, value orientations, and leadership styles through sympathetic understanding and critical appreciation. The research will focus on the historical background, regional style and development prospect of Zhejiang business people as well as those of Huizhou, Shanxi, Chaozhou, Shandong, and Taiwan. The Center aims to take the research on Confucian entrepreneurs and East Asian civilizations as a new growth point in the development and integration of disciplines, and by facilitating international cooperation and communion and promoting China＇s cultural revival, to make contribute to providing the world with local knowledge of global significance. To let the readers know more about the Center and the Forum, some of the recorded speeches were selected and transcribed for publication without the speakers＇ check.