兵法经营理论:适用与禁忌

The Theory of Military Management: Application and Taboo

在借鉴《孙子兵法》兵学思想的基础上寻求兵法理论与经济管理理论的契合点,是当今社会经济领域的一股时代潮流。兵法经营谋略可以帮助企业家们进一步提高战略意识,丰富竞争智慧。用兵法管理企业,可以提高管理者的素质和能力,强化团队的组织功能。但运用兵法经营理论时,应充分认识到战争与商业竞争的本质区别,兵法理论运用于社会经济领域有其不可跨越的禁忌,要避免肆意跨越道德底线,从而确保兵法经营理论健康发展,社会氛围更加和谐。

It is the trend in contemporary economic field to seek the harmonious connection between military theory and economic management on the basis of drawing lessons from the military thinking in Military Science of Sun Tzu. The tactics of military management can help enterprisers to promote their strategic consciousness and enrich their competitive wisdom. Applying military science to business management can improve the quality and ability of an enterpriser and strengthen the organizing function of a team. While in the course of using the theory of military management, the innate difference between war and business competition should be fully recognized. There is inevitable taboo when military theory is employed in social economy. Going beyond the moral bottom line should be avoided so that the healthy development of the theory of military management and harmonious society can be ensured.