摘要
研究指出了企业新产品开发风险识别,风险防范与控制的重要意义。运用系统论、控制论、信息论研究企业新产品开发全过程面临的7类风险;具体地提出了运用定性与定量的方法进行风险评估;在此基础上构建了企业新产品开发风险防范与控制模式,即风险防范与控制预案。
The importance of the identification and control of enterprise 's new product research risk is presented. Based on system theory, control theory and information theory, seven types of risks encountered in the process of enterprise's new product research are analyzed. A new product research risk control model is put forward.
出处
《武汉理工大学学报(信息与管理工程版)》
CAS
2007年第1期160-163,共4页
Journal of Wuhan University of Technology:Information & Management Engineering
关键词
新产品开发管理
风险识别
风险防范与控制
预案
new product research management
identification of risk
risk prevention and control
scheme on precaution