摘要
从企业定价需要遵循的基本原则入手,论述了成本、需求情况、竞争、供应商行为对企业大规模定制产品价格的影响。
Starting from the basic principles that should be followed in the pricing of enterprise, this paper expounds the influences of the cost, demand, competition and supplier behavior on the pricing of the massive customized products of enterprise.
出处
《科技情报开发与经济》
2007年第3期134-136,共3页
Sci-Tech Information Development & Economy
关键词
大规模定制
定价
影响因素
massive customization
pricing
influencing factor