旅行社产品价格战的思考

Thinking of Travel Agencies' Products Price War

随着经济的发展和人们生活水平的提高,旅游产业迅速发展。旅行社作为旅游产业链上的一个单位,影响着整个旅游产业的健康发展。针对我国旅行社产品出现的恶性价格竞争,分析了旅行社产品出现价格战的原因,指出了价格战带来的弊端,并提出了避免价格战的措施。

With the development of economies and the growth of the level of living, the tourism industry has been greatly grown. Travel agencies are a unit of the tourism industry links. So the development of travel agencies affects the tourism industry. At present, the product of travel agencies take on the situation of greatly price war. In this passage, firstly, analysis the cause of greatly price war; secondly, the effect of greatly price war; At last, raise some advices on price war. This paper adopts a analysis way of industrial organization.