浅谈网络经济时代的网站形象设计

A view of Website Image Design in Web Economy Era

网络经济时代，“注意力”成为能够带来巨大经济效益的企业效益，采划网站就是策划注意力，网站形象成为吸引人们注意力的关键。网站形象塑造聚焦于网站的视觉传播设计，与传统视觉传媒设计不同，它更强调个性、内容和互动。可以说网站形象设计也就是网站的个性形象、内容构架和互动设计。

In Web Economy era the power of attention is one of benefits which can bring plenty of economical values for corporationss. Planning website design means designing attention. Website image becomes most important to attract people. Unlike traditional visual media design, website image design emphasizes on web page＇s visual design that mostly includes individuality, content and web interaction. In a word the website image design implys the construction of these three parts.